# Zadi

> Zadi is your WhatsApp business assistant. Message it like a colleague. It tracks your follow-ups, flags unpaid clients, and reminds you before a sale goes cold. Built in Nairobi for founder-managed businesses across the Global South.

Zadi is a business assistant that connects your conversations, follow-ups, payments, and tasks in one place. You tell Zadi what is happening in your business and it keeps track from there. It knows who has not paid, who needs a follow-up, and what needs your attention today. You do not have to remember any of it.

## Product

- [Features](https://www.zadi.app/features): No app to download. No dashboard to check. Just message Zadi like you would anyone else, and it handles the rest.
- [Pricing](https://www.zadi.app/pricing): Starter: USD 29 a month or USD 290 a year. No free tier.
- [FAQ](https://www.zadi.app/faq): If your question isn't here, message us and we'll answer.

## Markets

- [Kenya](https://www.zadi.app/kenya): Zadi helps Kenyan founders run follow-ups, payments and invoices on WhatsApp. Built for businesses in Nairobi, Mombasa and beyond.
- [South Africa](https://www.zadi.app/south-africa): Zadi helps South African founders manage customers, payments and invoices on WhatsApp — from Joburg to Cape Town.
- [Zimbabwe](https://www.zadi.app/zimbabwe): Zadi helps Zimbabwean founders track follow-ups, payments and invoices on WhatsApp — Harare, Bulawayo and everywhere between.

## Company

- [About](https://www.zadi.app/about): Founded by Linda Tafadzwa Kuvheya and Luke Tendayi Kuvheya.
- [Contact](https://www.zadi.app/contact): batsi@updates.zadi.app
- [The Zadi Journal](https://www.zadi.app/blog): For founders running the business alone. Real stories, honest insights, and operational thinking from the field.

## Legal

- [Privacy Policy](https://www.zadi.app/legal/privacy)
- [Cookie Policy](https://www.zadi.app/legal/cookies)
- [Terms of Service](https://www.zadi.app/legal/terms)

## Optional

- [Full plain-text overview](https://www.zadi.app/llms-full.txt)